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Establish Your WHY

Updated: Dec 14, 2019

In nearly a decade of delivering career and personal development I have often come up against individuals who have approached me with endless to do lists and goals enough to fill an A4 page. They believe they are clear on what they want and they have even gone as far as establishing how it will be actioned. The issue is, they are unable to turn the initial idea into fruition because no matter how clear they are on achieving the attainment of the goal. They have not been clear on a very important aspect of it. They do not have any definitive reason as to why they want to achieve it in the first place.




Finding your WHY is extremely important when making key decisions about your life. It helps to give your goals more clarity and direction and also help you to set timescales of when you want the goal to be reached. For example: Say you want to lose a stone for your upcoming wedding in October. You haven't left yourself with an abundance of time, but with the right focused action applied; it is not at all impossible. The initial goal is to lose weight but what would be the reason? Is it to feel better about yourself and how you will look in the dress, is it to impress your future husband? is it to shock the guests in attendance, is it because it's something that would make you happier. In fact, it may possibly be an accumulation of all these things. Once you have mentally laid out all the reasons WHY you want to lose weight, leaving no stone unturned. You can then go about the business of putting a plan together as to what you will be eating and what exercise you could begin implementing to your day to say routine.


So, what does establishing what your WHY actually do? Firstly, it provides you with numerous reasons why you cannot quit and throw in the towel and instead gives you more reasons to be held accountable. Secondly, it solidifies your intentions and gives them more depth and importance, further clarifying why you need to ensure you work towards them each day and not allow procrastination or negative thought patterns to shift your focus.



Finding your WHY is extremely important when making key decisions about your life. It helps to give your goals more clarity and direction and also help you to set timescales of when you want the goal to be reached. For example: Say you want to lose a stone for your upcoming wedding in October. You haven't left yourself with an abundance of time, but with the right focused action applied; it is not at all impossible. The initial goal is to lose weight but what would be the reason? Is it to feel better about yourself and how you will look in the dress, is it to impress your future husband? is it to shock the guests in attendance, is it because it's something that would make you happier. In fact, it may possibly be an accumulation of all these things. Once you have mentally laid out all the reasons WHY you want to lose weight, leaving no stone unturned. You can then go about the business of putting a plan together as to what you will be eating and what exercise you could begin implementing to your day to say routine.


At this point, you've listed your goals or have written a comprehensive 'to do' list but what now? In order to increase the probability of you turning your goals into pro-active action, download our FREE resource and begin the process of establishing your WHY for each of your goals and start making progressive and forward moving steps.



W | By Sasha Shantel @Women_Who_Slay_

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