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Thinking Of Starting a Business? Here's 4 Mindset Shifts You Must Make Before You Launch

Updated: Aug 2, 2023


We all know that taking a leap and starting a successful business begins with having a lucrative idea and enough funds to launch and sustain your start-up. And while both of those things are important to making your dreams a reality, the truth is your transition to being a business owner starts long before you've made the leap.


In fact, if you're really motivated and want to be a successful business owner, you will need to make some shifts in the way you think about yourself, the world, and your company.


So, where do you get started?


Here are some of the most valuable mindset shifts you should make before you begin your slayboss journey.


1. Embrace The “Growth” Mindset


Until we become aware of it most of us have a been living our life hindered by having a “fixed” mindset. The belief that there’s a limit to our skills, to what we can do, and what we can achieve at any given time. And as long as it remains concealed it will be very damaging as it will inevitably place limitations on you and on the success of your venture from the beginning.


Shifting to a “growth” mindset requires adopting the belief that you can improve anything, including your company, skills, and future, whenever you choose. Focusing on constant growth ensures you’ll have the confidence that you can make your business bigger and better and is committed to the long haul.


2. Focus on Quality Over Quantity


We’ve all heard that quality matters more than quantity, but many of us are still hardwired to seek out volume instead of value.

Prioritising quality over quantity means using your time and your resources and staff (if you have employees), as effectively as possible, to generate the best results.

In the same way, prioritising quality over quantity as a business owner means you’re more cautious about which projects you take on and which clients you work with. This can save you from making expensive mistakes.


3. Guard Against Impostor Syndrome


If you want to thrive you will need to nip this thought in the bud as quickly as possible as you may find that being a business owner might evoke feelings of impostor syndrome. This toxic belief will make you question your value , worth and create doubts on whether you’re deserving of your achievements.

The thing to remember is that everyone will experience feelings of being an imposter in their life on some occasion, but it's at this time when you most need to be assured on what your value is and be confident in yourself.

Take the time to regularly remind yourself what you’re good at and what you’ve accomplished so far. You deserve to be where you are, act like you belong and never allow yourself to doubt or question it.


4. Commit to Learning and Growing


One of the worst things any business owner can do is assume they’re the best in something. No matter the industry there will always be new trends and technology.

You need to be willing to keep up with the changes as they happen. Committing to a mindset of lifelong learning will ensures this.

If you cultivate an attitude of constant learning and development, you’ll be more likely to seek out ways of making your business more robust. Being a lifelong learner makes you more agile, adaptable, and more able to evolve as your business grows.

Having a learning mindset requires shifting from seeing failure as a problem to seeing it as a challenge and an avenue for growth. Everything you fail at is also an opportunity to learn. Take your mistakes as the lessons they are, and use them to help you grow.



Being a successful business owner requires more than passion and money. You need to cultivate the right attitude and mental foundation before launching to increase your chances of success. Shifting your mindset in the four ways mentioned above will ensure you’re prepared to thrive in your venture and achieving your goals.














By|womenwhoslay @womenwhoslay


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